Craigslist Redesign Concept

A UI update for a well-known classifieds website.

A re-design concept for craigslist.org, a classified advertisements website dedicated for jobs, items for sale, community events and more. Despite it being outdated in terms of design, many people still use it because of the site’s simplicity and usability. My goal with the redesign was to attract new users and grow the community further by making the overall tone more reliable and trust worthy. A fresh look that is more up-to-date while retaining the integrity of the existing UX.

Toebeans Pet Care App

A pet caregiving app launched from the Dribbble Product Design course to provide pet owners with reliable and easy options for taking care of their furry loved ones.

Pets are seen more and more as a part of the family, and maintaining their well-being can induce great stress when having to attend to all of what life throws at us. My best friends have brought up time and time again how difficult it has been to find good care for their pets. The market for dog owners spans 69 million households, and in modern times people are busier than ever, leaving a huge demand for adequate care and help for pet owners.

Hypothesis:

Pet owners want a pet-centric community, accessible anywhere, with an end-to-end pet care platform that can handle every part of the services pet-owners need, with trustable caregivers.

Low-Fidelity

The user flow informed the wireframes depicting onboarding flow with the goal of sending a message to a caregiver. Referring back to the user persona and the pain points, I implemented additional UI with the goal to build trust while also providing a convenient and streamlined product by adding functionality to book a service directly from a message conversation.

High-Fidelity

Through testing of the lo-fi wireframe, pain-points were found with the flow being too complicated for the user to easily navigate. I emphasized the hierarchy on each page and simplified the flow by merging the Dashboard and Browse screens. Now the users are able to browse the caregiver profiles immediately and refine their search easily to streamline the process from browsing to booking. The CTA button placements have been modified for easier access and high priority to the user.